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Innovative Production Process
The design process at NANA WATANABE is derived from her experience as a fashion designer. It begins with manually crafting paper patterns, similar to papercraft, where patterns are added and materials are selected.
Subsequently, in a factory in Aichi Prefecture, Japan, the pieces undergo programming and delicate embroidery, and each component is meticulously cut. The assembly process involves sewing by hand, using adhesives, and employing soldering tools to meticulously finish each detail, resulting in three-dimensional jewelry.
By applying techniques from garment production to jewelry making, we achieve an added level of originality in our creations.
Ethical and Sustainable Material Use
Our jewelry extensively utilizes "&+" recycled polyester, produced by Toray Industries in Japan, which is made from recycled plastic bottles. Currently, about half of our products are made with this recycled material, and our goal is to use recycled materials in all our products in the future.
Additionally, our decision not to use precious gems and metals is part of our ethical commitment. This approach not only reduces environmental impact but also pursues ethical values, providing sustainable beauty for both everyday use and special occasions.
This strategy is designed to deliver a luxurious yet environmentally friendly lifestyle.
AWARDS
- 2023 ARTISTAR JEWELS NETWORK / Milano Jewelry Week
SOLO EXIBITION
- 2021 UNDER the PALMO, Hayama (Kanagawa, Japan)
GROUP EXIBITIONS
- 2023 Milano Jewelry Week (Milano, Italy)
- 2023 Earring Galore (New York, US)
- 2024 Nexus, Galleria Carlo Lucidi (Roma, Italy)
- 2024 MAD about Jewelry, MAD museum, (New York, US)
- 2024 CLUSTER JEWELLERY (London, UK)
DESIGNER / NANA WATANABE
Nana Watanabe has garnered extensive experience as a fashion and textile designer at various brands in Tokyo, including the ISSEY MIYAKE collection team. In March 2017, she launched the accessory brand "ARRO" using machine embroidery techniques. In November 2024, she rebranded to use her own name, "NANA WATANABE."
Raised in the lush natural environments of Japan, Nana draws infinite inspiration from nature, which fuels her imagination. Her creations are not defined by logic but are driven by an intuitive impact and inspiration akin to the natural world. During her student years, she studied not only fashion but also video and contemporary art, which greatly influenced her artistic perspective.
Her designs explore the boundaries between art and fashion, providing fresh perspectives and constantly stimulating the senses. This philosophy is clearly reflected in her jewelry making, where she shapes the beauty of nature into pieces that bring extraordinary moments into everyday life. Each piece of jewelry is meticulously crafted under the belief that it should transform ordinary into extraordinary.
This process is a dialogue with nature that she cherishes, aiming to deliver new freedom and joy to those who wear her designs.